Endeavor Streaming

Global streaming partner Endeavor had lost name recognition among key stakeholders. We set out to help the brand re-establish its position as a partner to some of the biggest streaming companies and as a promising platform for budding content creators. By speaking with key stakeholders across the business and auditing the brand’s strengths, we discovered a key insight — even in a fragmented streaming market, people put their money where their passions are. Using this as our north star, we helped the brand re-establish their presence with a new website, naming structure, and logo that helped the company reach new clients and continue to power streaming experiences for brands like WNBA, EUFA, UFC, and more.